Influencer Marketing Platform Market Size 2024: Current Growth Rate, Future Outlook And Forecast To 2028

Influencer Marketing Platform Market size is estimated to grow from USD 10.6 billion in 2023 to USD 14.2 billion in 2024 and is forecasted to reach USD 50.3 billion by 2028, at a CAGR of 37.1% during 2024-2028 period, according to a new report by MarketsandMarkets™. Influencer marketing platforms streamline campaign processes, offering efficient influencer discovery tools that save time and ensure relevance. It provides a diverse pool of influencers, catering to various audience demographics from micro to macro-influencers.

Leading Influencer Marketing Platform Market Companies:

Izea Worldwide (US), Launchmetrics (US), Triller (US), Traackr (US), Upfluence (US), Meltwater (US), Aspire.io (US), CreatorIQ (US), Later (US), Impact.com (US), Linqia (US), Onalytica (UK), Social Beat (India), GRIN (US), BazaarVoice (US), Pattern (US), Lefty (France)

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Influencer Marketing Platform Market Dynamics:

Drivers:

1. Rising adoption of AI driven solutions boost the growth of market.

Restraints:

1. Complexity in ROI measurement impedes the growth of market.

Opportunities:

1. Rising shift towards OTT platforms and social media channels.

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Robust analytics empower brands with valuable insights into campaign performance, enabling data-driven decision-making and optimization. These platforms foster transparency and accountability through clear communication, defined deliverables, and performance tracking, building trust between brands and influencers. Overall, it allows brands to focus on other marketing strategies while driving impactful results through targeted collaborations.

Software segment to account for the largest market size during the forecast period.

Based on the offering segment, the software is anticipated to hold the largest market size during the forecast period. The adoption of influencer marketing software has surged, driven by the growing recognition of influencers' impact on consumer behavior. This software offers brands powerful tools to identify, collaborate with, and track the performance of influencers across various platforms. By leveraging data analytics and automation features, businesses can streamline campaign management, optimize influencer selection, and measure ROI more effectively. Additionally, this software often provides valuable insights into audience demographics and engagement metrics, enabling brands to refine their strategies for maximum impact. As influencer marketing platform continues to evolve as a key component of digital marketing strategies, the adoption of specialized software solutions is expected to remain on the rise.

Managed service to account for higher CAGR during the forecast period.

Based on the services, managed services are anticipated to hold the highest CAGR during the forecast period. The burgeoning demand for managed services within influencer marketing platforms underscores a strategic paradigm shift among businesses aiming for comprehensive campaign solutions. Managed services furnish a hands-on approach, offering expert guidance and support across the entire influencer marketing spectrum. From devising strategies and selecting influencers to content creation and campaign execution, these services offload operational burdens from businesses, enabling a sharper focus on overarching marketing objectives. Additionally, managed services leverage industry expertise and established influencer relationships, ensuring seamless collaborations and superior content quality. As businesses increasingly appreciate influencer marketing's efficacy, the ascent of managed services within platforms is poised to persist, propelling innovation and operational efficiency within the market.

Asia Pacific to exhibit the highest CAGR during the forecast period.

The CAGR of Asia Pacific is estimated to be highest during the forecast period. The Asia Pacific region has witnessed a significant surge in the growth of the influencer marketing platform market. With the proliferation of social media and the increasing internet penetration across diverse demographics, brands are increasingly leveraging influencer marketing to reach their target audiences effectively. Countries across the region have emerged as hotspots for influencer marketing, driven by the massive user bases on platforms such as Instagram, and YouTube. The rise of local influencers who resonate with regional cultures and preferences further fuels this growth. This trend is expected to continue as businesses recognize the value of authentic influencer partnerships in driving brand awareness and engagement in the dynamic Asia Pacific market.

Major vendors in the global Influencer marketing platform market are Izea Worldwide (US), Launchmetrics (US), Triller (US), Traackr (US), Upfluence (US), Meltwater (US), Aspire.io (US), CreatorIQ (US), Later (US), Impact.com (US), Linqia (US), Onalytica (UK), Social Beat (India), GRIN (US), BazaarVoice (US), Pattern (US), Lefty (France), Sprout Social (US), Intellifluence (US), Insense (US), Captiv8 (US), InBeat (Canada), Heepsy (Spain), LTK (US), TRIBE Influencer (Australia), Skeepers (France), Influencity (Spain), Zefmo (India), Afluencer (US), HypeAuditor (US), MagicLinks (US), SocialBook (US), Creator.co (Canada), Glewee (US), and ArabyAds (UAE).

About MarketsandMarkets™

MarketsandMarkets™ has been recognized as one of America’s best management consulting firms by Forbes, as per their recent report.

MarketsandMarkets™ is a blue ocean alternative in growth consulting and program management, leveraging a man-machine offering to drive supernormal growth for progressive organizations in the B2B space. We have the widest lens on emerging technologies, making us proficient in co-creating supernormal growth for clients.

Earlier this year, we made a formal transformation into one of America's best management consulting firms as per a survey conducted by Forbes.

The B2B economy is witnessing the emergence of $25 trillion of new revenue streams that are substituting existing revenue streams in this decade alone. We work with clients on growth programs, helping them monetize this $25 trillion opportunity through our service lines - TAM Expansion, Go-to-Market (GTM) Strategy to Execution, Market Share Gain, Account Enablement, and Thought Leadership Marketing.

Built on the 'GIVE Growth' principle, we work with several Forbes Global 2000 B2B companies - helping them stay relevant in a disruptive ecosystem. Our insights and strategies are molded by our industry experts, cutting-edge AI-powered Market Intelligence Cloud, and years of research. The KnowledgeStore™ (our Market Intelligence Cloud) integrates our research, facilitates an analysis of interconnections through a set of applications, helping clients look at the entire ecosystem and understand the revenue shifts happening in their industry.

To find out more, visit www.MarketsandMarkets™.com or follow us on Twitter, LinkedIn and Facebook.

Contact:
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MarketsandMarkets™ INC.

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USA: +1-888-600-6441

Email: sales@marketsandmarkets.com

Data Fabric Market Size, Unveiling The Potential Scope For 2023-2027

The global Data Fabric Market size to grow from USD 1.6 billion in 2022 to USD 6.2 billion by 2027, at a Compound Annual Growth Rate (CAGR) of 30.9% during the forecast period, according to a new report by MarketsandMarkets™. The Data Fabric market is expected to grow at a significant rate during the forecast period, owing to various business drivers. Some factors driving the growth of the data fabric market are increasing volume and variety of business data, the emerging need for business agility and accessibility, and the rising demand for real-time streaming analytics.

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Data Fabric Market Dynamics:

Drivers:

1. Increasing volume and variety of business data.
2. Emerging need for business agility and accessibility
3. Rising demand for real-time streaming analytics

Restraints:

1. Lack of awareness regarding implementation of data fabric solutions.
2. Issues related to integrating legacy systems

Opportunities:

1. Generating positive return on investment.
2. Growing demand for cloud-based data fabric solutions for better scalability
3. Increasing advancements in in-memory computing

List of Key Players in Data Fabric Market:

• IBM (US)
• SAP (Germany)
• Oracle (US)
• Informatica (US)
• Talend (US)
• Denodo (US)
• HPE (US)
• Dell Technologies (US)
• NetApp (US)
• Teradata (US)
• Splunk (US)
• TIBCO Software (US)
• Software AG (Germany)
• Intenda (South Africa)
• Radiant Logic (US)
• Incorta (US)

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Managed Services to witness the higher CAGR during the forecast period

The data fabric services can be segmented into managed services and professional services. Services are required by organizations to bring about effective data fabric implementation strategies that can be handled by third-party companies, and organizations can concentrate on their core businesses. The human resources of the company must also have in-depth knowledge about the benefits that the new service would offer to the company. The knowledge is provided by a specific set of channelized services provided by the service providers. Managed services are an umbrella term for the services provided by a third party, such as monitoring and maintaining computers, networks, and software. These services depend on client experience and can be considered the most significant variable. Organizations need to concentrate on their core business, due to which they cannot afford to concentrate on other related services as it can be distracting and unmanageable. Hence, managed services came into existence. It helps organizations in various ways.

In-memory type segment to register for larger market size during the forecast period

Data fabric came into the picture due to the explosion of a large amount of data generated and stored in data lakes. However, business organizations use data fabric to manage and move data between two repositories. Data fabric can be provided in two ways: disk-based data fabric and in-memory data fabric. In-memory data fabric allows organizations to quickly access the data with its BigMemory feature. In-memory data grid creates an environment by using Random Access Memory (RAM), which can store a huge amount of data required by applications. The data is easily available by allowing quick access to in-memory and can be accessed by many users through numerous applications. It provides various features, including easy processing of high volume of data transactions, resilient web acceleration, micro-services in the distributed pattern, real-time analysis and event processing, and cache as a service.

SMEs to register for the larger market size during the forecast period

Organizations with over 1,000 employees are large enterprises. These organizations generate large amounts of data, which must be implemented via collaborative work teams. Using data fabric, the data generated can be stored at lower costs without compromising safety and agility. Large enterprises collect customer and market data to help improve experiences and drive business growth. Large enterprises have a huge corporate network and organize many events. Though large enterprises can store data, the ability to gain economic storage solutions and fast and reliable access to processed data can help organize corporate data and generate insights that can be done with the implementation of the data fabric. The ability to harness the data generated by these large enterprises has been made possible using data fabric.

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Asia Pacific to witness the highest CAGR during the forecast period

Asia Pacific is among the digital hubs of the world. Thus, businesses in the region have quickly identified the benefits of cloud technology as a facilitator of digital transformation. The region has great scope for growth in the data fabric market. It is focused on innovating and developing BI solutions that utilize data fabric technology in various verticals, such as telecom, transportation, and BFSI. Japan, China, and India use data fabric solutions across different industry verticals to streamline business operations. The rapid development of the data fabric market in the Asia Pacific region can be attributed to the massive data growth in all industries across the region. In a market such as Asia Pacific, the sheer volume of data and various emerging data types create innumerable complexities for businesses that still require adopting data strategies from the ground up. Organizations that have understood the importance of data have yet to instill stronger data management practices in the current state of the modern array. The presence of a large population and the developing infrastructure and technology are the major factors contributing to the growth of the data fabric market in the Asia Pacific region.

Some major players in the Data Fabric market include IBM (US), SAP (Germany), Oracle (US), Informatica (US), Talend (US), Denodo (US), HPE (US), Dell Technologies (US), NetApp (US), Teradata (US), Splunk (US), TIBCO Software (US), Software AG (Germany), Intenda (South Africa), Radiant Logic (US), Incorta (US), Idera (US), K2View (US), Cinchy (Canada), Precisely (US), Global IDs (US), Alex Solutions (Australia), Iguazio (Israel), CluedIn (Denmark), QOMPLX (US), HEXstream (US), Starburst Data (US), Gluent (US), Stardog (US), Nexla (US), and Atlan (Singapore).

About MarketsandMarkets™

MarketsandMarkets™ has been recognized as one of America’s best management consulting firms by Forbes, as per their recent report.

MarketsandMarkets™ is a blue ocean alternative in growth consulting and program management, leveraging a man-machine offering to drive supernormal growth for progressive organizations in the B2B space. We have the widest lens on emerging technologies, making us proficient in co-creating supernormal growth for clients.

Earlier this year, we made a formal transformation into one of America's best management consulting firms as per a survey conducted by Forbes.

The B2B economy is witnessing the emergence of $25 trillion of new revenue streams that are substituting existing revenue streams in this decade alone. We work with clients on growth programs, helping them monetize this $25 trillion opportunity through our service lines - TAM Expansion, Go-to-Market (GTM) Strategy to Execution, Market Share Gain, Account Enablement, and Thought Leadership Marketing.

Built on the 'GIVE Growth' principle, we work with several Forbes Global 2000 B2B companies - helping them stay relevant in a disruptive ecosystem. Our insights and strategies are molded by our industry experts, cutting-edge AI-powered Market Intelligence Cloud, and years of research. The KnowledgeStore™ (our Market Intelligence Cloud) integrates our research, facilitates an analysis of interconnections through a set of applications, helping clients look at the entire ecosystem and understand the revenue shifts happening in their industry.

To find out more, visit www.MarketsandMarkets™.com or follow us on Twitter, LinkedIn and Facebook.

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MarketsandMarkets™ INC.

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Suite 430

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USA: +1-888-600-6441

Email: sales@marketsandmarkets.com

EDiscovery Market Size, Outlook, Recent Trends And Growth Forecast 2023-2027

The global eDiscovery Market size is projected to grow from USD 11.2 billion in 2022 to USD 17.1 billion by 2027, at a compound annual growth rate (CAGR) of 8.7% during the forecast period according to report published by MarketsandMarkets. Electronic discovery, also known as e-discovery, ediscovery, eDiscovery, or e-Discovery, is the process of identifying, collecting, and producing Electronically Stored Information (ESI); ESI includes documents, emails, databases, voicemail, presentations, audio and video files, web sites, and social media.

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The services segment is estimated to have the largest market size during the forecast period

Services for Electronic Discovery from preservation to production, it strive for efficiency and accuracy at every stage. Review of responsiveness traditional eDiscovery is prohibitively expensive and inefficient. Exorbitant increases in the organizational burden posed by eDiscovery have resulted from ballooning data volumes and infinite complexity. These services are designed to support organizations through both civil and legal proceedings. With eDiscovery, organizations cannot afford to tolerate unreliable networks and inflexible data systems. eDiscovery services ensure reliable access to millions of files is required 24×7, with a continuous focus on performance and uptime

The large enterprises segment is adopting eDiscovery market at a higher rate

Enterprises are witnessing high adoption of eDiscovery solutions. They are mostly publicly traded companies with more than 1000 employees. Large enterprises usually have a large infrastructure and complex network, which drives the demand for a centralized system to automate governance, risk, and compliance-related processes to enhance productivity while reducing the overall cost. For large organizations, it becomes complex to keep an eye on every regulation as per the industry and region, wherein eDiscovery solutions can help them easily tackle these challenges. Products in the overall eDiscovery category are similar in many ways and help businesses of all sizes solve business problems. However, enterprise business features, pricing, setup, and installation differ from those of smaller businesses, which is why companies match buyers with the best Enterprise Business eDiscovery for their needs. To find the right solutions in the Enterprise Business eDiscovery category, compare product ratings based on enterprise user reviews or contact one of G2s buying advisors.

The banking, financial services and insurance vertical is expected to hold a higher market share

Financial service organisations are among the most heavily regulated industries, and they are subject to a plethora of compliance and administrative proceedings on a regular basis. Prominent financial regulators such as the UK Serious Fraud Office and the US Securities and Exchange Commission have already adopted the best eDiscovery solutions on the market to supplement their own investigations.

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Asia Pacific has the largest CAGR of eDiscovery market in the forecast period

Asia Pacific is the fastest-growing region for the adoption of eDiscovery solutions. Key factors such as internal and external regulations and a rise in focus of various industries to get a holistic view of risks are projected to contribute to the growth of the market.

The eDiscovery market is dominated by companies such as, are Microsoft (US), IBM (US), DISCO (US), KLDiscovery (US), Nuix (Australia), Relativity (US), Logikcull (US), ZyLAB (Netherlands), Deloitte (US), Casepoint (US), Exterro (US), Knovos (US), Nextpoint (US), OpenTex (Canada), Everlaw (US), Epiq (US), Consilio (US), IPRO (US), Servient (US), Zapproved (US),Reveal (US), CloudNine (US), Lighthouse (US), ONE Discovery (US), Onna, US), Texifter (US), and Evichat (Canada).

About MarketsandMarkets™

MarketsandMarkets™ has been recognized as one of America’s best management consulting firms by Forbes, as per their recent report.

MarketsandMarkets™ is a blue ocean alternative in growth consulting and program management, leveraging a man-machine offering to drive supernormal growth for progressive organizations in the B2B space. We have the widest lens on emerging technologies, making us proficient in co-creating supernormal growth for clients.

Earlier this year, we made a formal transformation into one of America's best management consulting firms as per a survey conducted by Forbes.

The B2B economy is witnessing the emergence of $25 trillion of new revenue streams that are substituting existing revenue streams in this decade alone. We work with clients on growth programs, helping them monetize this $25 trillion opportunity through our service lines - TAM Expansion, Go-to-Market (GTM) Strategy to Execution, Market Share Gain, Account Enablement, and Thought Leadership Marketing.

Built on the 'GIVE Growth' principle, we work with several Forbes Global 2000 B2B companies - helping them stay relevant in a disruptive ecosystem. Our insights and strategies are molded by our industry experts, cutting-edge AI-powered Market Intelligence Cloud, and years of research. The KnowledgeStore™ (our Market Intelligence Cloud) integrates our research, facilitates an analysis of interconnections through a set of applications, helping clients look at the entire ecosystem and understand the revenue shifts happening in their industry.

To find out more, visit www.MarketsandMarkets™.com or follow us on Twitter, LinkedIn and Facebook.

Contact:
Mr. Aashish Mehra
MarketsandMarkets™ INC.

630 Dundee Road

Suite 430

Northbrook, IL 60062

USA: +1-888-600-6441

Email: sales@marketsandmarkets.com

Data Integration Market Size 2023: Current Growth Rate, Future Outlook And Forecast To 2026

The global Data Integration Market size to grow from USD 11.6 billion in 2021 to USD 19.6 billion by 2026, at a Compound Annual Growth Rate (CAGR) of 11.0% during the forecast period according to report published by MarketsandMarkets. Various factors such as rise in big data technologies and cloud computing technologies, increasing amount of on-cloud data and incapability of traditional data management tools are expected to drive the adoption of data integration solutions and services.

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The services segment to hold higher CAGR during the forecast period

Based on components, the data integration market is segmented into software and services. The services segment has been further divided into professional and managed services. These services play a vital role in the functioning of data integration, as well as ensure faster and smoother implementation that maximizes the value of the enterprise investments. The growing adoption of data integration is expected to boost the adoption of professional and managed services. Professional service providers have deep knowledge related to the products and enable customers to focus on the core business, while MSPs help customers improve business operations and cut expenses.

The marketing business application to hold the largest market size during the forecast period

With the advent of IoT and mobile technologies, the massive amount of data (big data in most cases) has compelled marketers to deploy tools and practices that can help them make sense of this data. Data integration supports this requirement by providing marketers a platform to consolidate the data captured from various sources into a useful format ready for analysis. Data integration enables marketers to integrate all their data collected from different marketing channels and feed it into an analysis tool that can analyze and extract relevant information for them. By using data integration tools, marketers can develop a customer-centric view and target their marketing efforts more precisely instead of dealing with different marketing channels against channel-specific metrics.

Healthcare and life sciences segment to have the largest market size during the forecast period

The data integration market by vertical has been categorized into banking, financial services, and insurance, retail and consumer goods, media and entertainment, IT and telecom, healthcare and life sciences, Government and defense, energy and utilities, and manufacturing. The healthcare and life sciences vertical is expected to have the largest market size during the forecast period. The healthcare and life sciences vertical has always been overloaded with data, chiefly from patient, clinical, claim, hospital system, financial, pharmacy, and most recently from wearable technology sources. Leveraging this data can help develop a bulletproof plan to mitigate most of the existing diseases, improve patient care, develop new medicines, and identify new diseases.

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APAC to hold higher CAGR during the forecast period

The data integration market has been segmented into five major regions: North America, Europe, APAC, Latin America, and MEA. APAC is expected to grow at a good pace during the forecast period. The region will be booming, as it is experiencing a lot of new entrepreneur setups, which would be looking forward to acquiring new customers and gaining customer trust by involving new paradigms of advanced analytics to have a competitive advantage over the established players. China, India, and Japan have displayed ample growth opportunities in the data integration market.

The major vendors in the global data integration market include IBM(US), Microsoft(US), SAP(Germany), Oracle(US), SAS Institute(US), Talend(US), Informatica(US), Precisely(US), Software AG(Germany), Salesforce(US), Qlik(US), and Tibco(US).

About MarketsandMarkets™

MarketsandMarkets™ has been recognized as one of America’s best management consulting firms by Forbes, as per their recent report.

MarketsandMarkets™ is a blue ocean alternative in growth consulting and program management, leveraging a man-machine offering to drive supernormal growth for progressive organizations in the B2B space. We have the widest lens on emerging technologies, making us proficient in co-creating supernormal growth for clients.

Earlier this year, we made a formal transformation into one of America's best management consulting firms as per a survey conducted by Forbes.

The B2B economy is witnessing the emergence of $25 trillion of new revenue streams that are substituting existing revenue streams in this decade alone. We work with clients on growth programs, helping them monetize this $25 trillion opportunity through our service lines - TAM Expansion, Go-to-Market (GTM) Strategy to Execution, Market Share Gain, Account Enablement, and Thought Leadership Marketing.

Built on the 'GIVE Growth' principle, we work with several Forbes Global 2000 B2B companies - helping them stay relevant in a disruptive ecosystem. Our insights and strategies are molded by our industry experts, cutting-edge AI-powered Market Intelligence Cloud, and years of research. The KnowledgeStore™ (our Market Intelligence Cloud) integrates our research, facilitates an analysis of interconnections through a set of applications, helping clients look at the entire ecosystem and understand the revenue shifts happening in their industry.

To find out more, visit www.MarketsandMarkets™.com or follow us on Twitter, LinkedIn and Facebook.

Contact:
Mr. Aashish Mehra
MarketsandMarkets™ INC.

630 Dundee Road

Suite 430

Northbrook, IL 60062

USA: +1-888-600-6441

Email: sales@marketsandmarkets.com

Citizen Services AI Market Size 2023: Global Trends, Type, Application, Drivers And Trends By Forecast 2027

The global Citizen Services AI Market size is projected to register a CAGR of 44.5% during the forecast period, reaching USD 41.0 billion by 2027 from an estimated USD 6.5 billion in 2022 according to report published by MarketsandMarkets. 

Al and chatbots are being used by various government agencies to develop better citizen-centric experiences. As a result, citizens may receive the services they require whenever they need them, and government employees are relieved of many of the tedious responsibilities connected with gathering and processing the data related to citizen engagements.

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By vertical, healthcare segment to register highest CAGR during forecast period

The citizen services AI market has been segmented based on vertical into transportation, healthcare, government and public sector, energy & utilities, agriculture, and education and training. AI vendors across the globe provide a variety of healthcare application solutions, including automated medical diagnosis, automated analysis of medical tests, illness detection and screening, patient management systems, monitoring tools, and predictive healthcare diagnosis and disease prevention. All these healthcare solutions are expected to benefit the citizens and improve the experience of healthcare services. By vertical, the healthcare segment is projected to register the highest CAGR of 46.8% during the forecast period. This segment is also anticipated to register the highest CAGR of 51.7% in the Asia Pacific region during the forecast period, reaching USD 1,709 million by 2027 from an estimated USD 213 million in 2022.

By deployment mode, cloud segment projected to register higher CAGR than on-premises segment

The citizen services AI market has been segmented based on deployment mode into cloud and on-premises. Cloud-based citizen services AI solutions help in maintaining a competitive edge by eliminating the administrative roadblocks of the supporting infrastructure, enabling organizations to focus on improving their competencies. By deployment mode, compared to on-premises, the cloud segment is projected to register a higher CAGR of 43.1% during the forecast period.

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North America anticipated to account for largest market size during forecast period

Among the regions, North America is anticipated to account for the largest market size during the forecast period. The presence of several global players across the region would increase the demand for AI citizen service solutions for enhanced support and recommendation to government organizations. Factors such as the ease provided by AI citizen services, regulatory standards, advanced IT infrastructure, and the availability of technical expertise also lead to the rapid adoption of citizen services AI solutions in the region.

Key Players:

Some of the major citizen services AI market vendors are IBM (US), ServiceNow (US), AWS (US), NVIDIA (US), Microsoft (US), Intel (US), Alfresco (US), Waymo (US), Voyager Labs (US), Accenture (Ireland), Alibaba (China), Tencent (China), Pegasystems (US), Baidu (China), Automation Anywhere (US), OpenText (Canada), H2O.AI (US), and ADDO (Singapore).

About MarketsandMarkets™

MarketsandMarkets™ has been recognized as one of America’s best management consulting firms by Forbes, as per their recent report.

MarketsandMarkets™ is a blue ocean alternative in growth consulting and program management, leveraging a man-machine offering to drive supernormal growth for progressive organizations in the B2B space. We have the widest lens on emerging technologies, making us proficient in co-creating supernormal growth for clients.

Earlier this year, we made a formal transformation into one of America's best management consulting firms as per a survey conducted by Forbes.

The B2B economy is witnessing the emergence of $25 trillion of new revenue streams that are substituting existing revenue streams in this decade alone. We work with clients on growth programs, helping them monetize this $25 trillion opportunity through our service lines - TAM Expansion, Go-to-Market (GTM) Strategy to Execution, Market Share Gain, Account Enablement, and Thought Leadership Marketing.

Built on the 'GIVE Growth' principle, we work with several Forbes Global 2000 B2B companies - helping them stay relevant in a disruptive ecosystem. Our insights and strategies are molded by our industry experts, cutting-edge AI-powered Market Intelligence Cloud, and years of research. The KnowledgeStore™ (our Market Intelligence Cloud) integrates our research, facilitates an analysis of interconnections through a set of applications, helping clients look at the entire ecosystem and understand the revenue shifts happening in their industry.

To find out more, visit www.MarketsandMarkets™.com or follow us on Twitter, LinkedIn and Facebook.

Contact:
Mr. Aashish Mehra
MarketsandMarkets™ INC.

630 Dundee Road

Suite 430

Northbrook, IL 60062

USA: +1-888-600-6441

Email: sales@marketsandmarkets.com

Artificial Intelligence Market Size, Share, Trends, And Forecasted Growth For 2023-2030

The global Artificial Intelligence Market size is expected to grow at a Compound Annual Growth Rate (CAGR) of 36.8% during the forecast period, to reach USD 1,345.2 billion by 2030 from USD  150.2 billion in 2023, according to a new report by MarketsandMarkets™. The adoption of artificial intelligence (AI) technology has been remarkable since its introduction, leading to significant growth in the global market. This growth attributed to the increasing demand for artificial intelligence technologies across diverse industry verticals.

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Artificial Intelligence Market Dynamics:

Drivers:

1. Growth in adoption of autonomous artificial intelligence.
2. Rise in technological advancements and innovations
3. Advancements in deep learning and growth of data-based artificial intelligence

Restraints:

1. Shortage of skilled artificial intelligence professionals.
2. Issues related to data availability and quality

Opportunities:

1. Rapid growth in digital data from various sources.
2. Rise in investment in research & development by businesses and governments

List of Key Players in Artificial Intelligence Market:

• Google (US)
• Microsoft (US)
• IBM (US)
• Oracle (US)
• AWS (US)
• Intel (US)
• Salesforce (US)
• SAP (Germany)
• Cisco (US)
• Meta (US)
• HPE (US)
• Siemens (Germany)
• Huawei (China)
• NVIDIA (US)
• Baidu (China)

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This growth attributed to the increasing demand for artificial intelligence technologies across diverse industry verticals. Organizations are recognizing the transformative potential of artificial intelligence in improving operational efficiency, enhancing customer experiences, and driving innovation. Artificial Intelligence technology such as machine learning, natural language processing, computer vision, and others are revolutionizing various sectors, including healthcare, finance, manufacturing, and retail. The advancements in AI algorithms, computing power, and data availability are further fueling the growth of the AI market, as businesses seek to leverage the potential of AI to gain a competitive edge in the digital era.

As per verticals, the healthcare & life sciences segment to grow at highest CAGR during the forecast period

The artificial intelligence market is segmented on verticals into retail & eCommerce, BFSI, Government & Defense, Healthcare & Life Sciences, Telecom, Energy & Utilities, Manufacturing, Agriculture, IT/ITeS, Media & Entertainment, Automotive, Transportation and Logistics and other verticals (Construction, education, and travel and hospitality). As per verticals, the healthcare and life sciences vertical is expected to grow at the highest CAGR during the forecast period. This industry is experiencing significant growth and is poised to contribute significantly to the global artificial intelligence market. Artificial intelligence applications in healthcare & life sciences includes patient data and risk analysis, medical imaging and diagnostics, precision medicine, drug discovery, and much more. The use of electronic medical records has led to the expansion of patient data, while the risk analysis market benefits from artificial intelligence systems' risk management and predictive analytics capabilities for payers and healthcare providers. These advancements in artificial intelligence technology are driving innovation and transformation within the healthcare sector.

By business function marketing and sales accounts to hold the largest market size during the forecast period

As per business function, marketing and sales segment to hold the largest market size for the artificial intelligence market during the forecast period. With the aid of AI-powered algorithms, businesses personalize their marketing campaigns, target the right audience, and deliver relevant content at the optimal time. Artificial intelligence also enhances sales processes by providing predictive analytics, lead scoring, and automated customer support through chatbots. Furthermore, artificial intelligence enables advanced data analytics and segmentation, optimizing sales funnels and improving conversion rates. The adoption of artificial intelligence in marketing and sales is reshaping how businesses engage with customers, optimize their strategies, and drive revenue growth.

As per region, Asia Pacific is anticipated to growth at the highest CAGR during the forecasted period

As per region, Asia Pacific is anticipated to grow at the highest CAGR during the forecasted period. The adoption of artificial intelligence (AI) in the Asia Pacific region is experiencing significant growth. With advancements in technology, increased digitalization, and a focus on innovation, businesses and governments in Asia Pacific are embracing artificial intelligence solutions across various sectors. Additionally, the availability of skilled talent and robust infrastructure further fuels the growth of artificial intelligence across the region. As a result, Asia Pacific is emerging as a hub for AI innovation and implementation.

Some of the major artificial intelligence market vendors are Google (US), Microsoft (US), IBM (US), Oracle (US), AWS (US), Intel (US), Salesforce (US), SAP (Germany), Cisco (US), Meta (US), HPE (US), Siemens (Germany), Huawei (China), NVIDIA (US), Baidu (China), SAS Institute (US), OpenAI (US), H2O.ai (US), iFLYTEK (China), Alibaba Cloud (China), General Vision (US), Darktrace (UK), Blackberry Limited (Canada), DiDi Global (China), Face++ (China), Inbenta (US), Anju Software (US), Butterfly Network (US), Atomwise (US), AIBrain (US), SK Hynix (South Korea), Progress (US), PrecisionHawk (US), AgEagle Aerial System (US), Neurala (US), Twitter (US), Aurea Software (US), Persado (US), 8x8 (US), Appier (Taiwan), GumGum (US), IPRO (US), Graphcore (UK), Preferred Networks (Japan), Applied Brain Research (Canada), Pilot AI (US), Iris Automation (US), Gamaya (Switzerland), ec2ce (Spain), Descartes Labs (US), Mythic (US), Ada (Canada), Mostly AI (Austria), Sentient.io (Singapore), Lumen5 (Canada), AI Superior (Germany), Fosfor (India), Intrinsic (US), Jasper (US), Soundful (US), Writesonic (US), One AI (Israel).

About MarketsandMarkets™

MarketsandMarkets™ has been recognized as one of America’s best management consulting firms by Forbes, as per their recent report.

MarketsandMarkets™ is a blue ocean alternative in growth consulting and program management, leveraging a man-machine offering to drive supernormal growth for progressive organizations in the B2B space. We have the widest lens on emerging technologies, making us proficient in co-creating supernormal growth for clients.

Earlier this year, we made a formal transformation into one of America's best management consulting firms as per a survey conducted by Forbes.

The B2B economy is witnessing the emergence of $25 trillion of new revenue streams that are substituting existing revenue streams in this decade alone. We work with clients on growth programs, helping them monetize this $25 trillion opportunity through our service lines - TAM Expansion, Go-to-Market (GTM) Strategy to Execution, Market Share Gain, Account Enablement, and Thought Leadership Marketing.

Built on the 'GIVE Growth' principle, we work with several Forbes Global 2000 B2B companies - helping them stay relevant in a disruptive ecosystem. Our insights and strategies are molded by our industry experts, cutting-edge AI-powered Market Intelligence Cloud, and years of research. The KnowledgeStore™ (our Market Intelligence Cloud) integrates our research, facilitates an analysis of interconnections through a set of applications, helping clients look at the entire ecosystem and understand the revenue shifts happening in their industry.

To find out more, visit www.MarketsandMarkets™.com or follow us on Twitter, LinkedIn and Facebook.

Contact:
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MarketsandMarkets™ INC.

630 Dundee Road

Suite 430

Northbrook, IL 60062

USA: +1-888-600-6441

Email: sales@marketsandmarkets.com

Cybersecurity Insurance Market Size 2023: Overview, New Opportunities & Swot Analysis By 2028

Cybersecurity Insurance Market is projected to grow from USD 10.3 billion in 2023 to USD 17.6 billion by 2028, at a CAGR of 11.4% during the forecast period. The rise in cyber threats, such as data breaches, ransomware, and phishing attacks, has driven the demand for cybersecurity insurance as organizations seek financial protection against potential losses.

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Leading Companies in Cybersecurity Insurance Market:

• BitSight (US)
• Prevalent (US)
• RedSeal (US)
• SecurityScorecard (US)
• Cyber Indemnity Solutions (Australia)
• Cisco (US)
• UpGuard (US)
• Microsoft (US)
• Check Point (US)
• AttackIQ (US)
• SentinelOne (US)

Based on insurance type, the standalone segment holds the largest market and highest CAGR during the forecast period.

The demand for dedicated cybersecurity insurance policies and the need to mitigate the risks associated with "silent cyber" have led to the increasing popularity of standalone cybersecurity insurance policies. These standalone policies are projected to surpass packaged cybersecurity insurance policies regarding market growth. Organizations are increasingly concerned about cyber risks and seek specialized coverage solely for cyber risk protection, driving the demand for standalone cyber policies. Insurance providers such as AIG, Lloyd's, and Allianz are embracing affirmative cyber and witnessing the growth of standalone policies. These policies are designed to address more complex cyber risks compared to packaged cybersecurity insurance. For example, AIG offers its clients a comprehensive cybersecurity insurance package that includes traditional property and casualty policies and a standalone CyberEdge policy. The CyberEdge policy provides policyholders with a broader range of security protection than the packaged endorsement. Key players in the market offering standalone cybersecurity insurance solutions include AXA XL, AIG, Travelers Insurance, Beazley, Zurich, Fairfax, Tokio Marine, Liberty Mutual, and CNA.

Based on insurance provider end users, healthcare & life sciences is projected to register the highest CAGR during the forecast period.

The healthcare industry faces various challenges, including regulatory fluctuations and the ever-evolving landscape of cyberattacks and breaches. Compliance with privacy and data security regulations such as HIPAA and HITECH necessitate the reliance of healthcare organizations on cybersecurity insurance policies to cover penalty fees. The COVID-19 pandemic has exacerbated cyber threats, with healthcare organizations experiencing increased attacks like ransomware and misinformation campaigns. Cybersecurity insurance is a crucial safeguard for healthcare providers, offering financial protection against cybercrimes, ransomware, data breaches, and other cybersecurity incidents.

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Based on region, Asia Pacific is projected to register the highest CAGR during the forecast period.

Asia Pacific, an emerging economy, is projected to achieve the highest CAGR in the cybersecurity insurance market during the forecast period. Countries in the Asia Pacific region, such as China, Japan, ANZ, and Singapore, are highly concerned about rising security spending due to increasing cyber threats. With its strong government regulations and technological advancements, Asia Pacific presents promising growth opportunities for the cybersecurity insurance market. Insecure interfaces, data breaches, and data losses are top cybersecurity risks in the region, fueled by rapid connectivity and digital transformation. Asia Pacific faces an 80% higher risk of cyberattacks than other regions. Increasing regulatory measures are expected to drive the demand for cybersecurity insurance. Zurich Insurance predicts significant market growth in APAC, with leading players like AIG, Allianz, Chubb, and Zurich operating in the region.

Market Players

The major vendors covered in the cybersecurity insurance market include BitSight (US), Prevalent (US), RedSeal (US), SecurityScorecard (US), Cyber Indemnity Solutions (Australia), Cisco (US), UpGuard (US), Microsoft (US), Check Point (US), AttackIQ (US), SentinelOne (US), Broadcom (US), Accenture (Ireland), Cylance (US), Trellix (US), CyberArk (US), CYE (Israel), SecurIT360 (US), and Founder Shield (US). The insurance vendors covered in the cybersecurity insurance market are Allianz (Germany), AIG (US), Aon (UK), Arthur J. Gallagher & Co (US), Travelers Insurance (US), AXA XL (US), AXIS Capital (Bermuda), Beazley (UK), Chubb (Switzerland), CNA Financial (US), Fairfax Financial (Canada), Liberty Mutual (US), Lloyd’s of London (UK), Lockton (US), Munich Re Group (Germany), and Sompo International (Bermuda). The startup vendors covered in the cybersecurity insurance market are At-Bay (US), Cybernance (US), Coalition (US), Resilience (US), Kovrr (Israel), Sayata Labs (Israel), Zeguro (US), Ivanti (US), SafeBreach (US), and Cronus Cyber Technologies (Israel).

About MarketsandMarkets™

MarketsandMarkets™ has been recognized as one of America’s best management consulting firms by Forbes, as per their recent report.

MarketsandMarkets™ is a blue ocean alternative in growth consulting and program management, leveraging a man-machine offering to drive supernormal growth for progressive organizations in the B2B space. We have the widest lens on emerging technologies, making us proficient in co-creating supernormal growth for clients.

Earlier this year, we made a formal transformation into one of America's best management consulting firms as per a survey conducted by Forbes.

The B2B economy is witnessing the emergence of $25 trillion of new revenue streams that are substituting existing revenue streams in this decade alone. We work with clients on growth programs, helping them monetize this $25 trillion opportunity through our service lines - TAM Expansion, Go-to-Market (GTM) Strategy to Execution, Market Share Gain, Account Enablement, and Thought Leadership Marketing.

Built on the 'GIVE Growth' principle, we work with several Forbes Global 2000 B2B companies - helping them stay relevant in a disruptive ecosystem. Our insights and strategies are molded by our industry experts, cutting-edge AI-powered Market Intelligence Cloud, and years of research. The KnowledgeStore™ (our Market Intelligence Cloud) integrates our research, facilitates an analysis of interconnections through a set of applications, helping clients look at the entire ecosystem and understand the revenue shifts happening in their industry.

To find out more, visit www.MarketsandMarkets™.com or follow us on Twitter, LinkedIn and Facebook.

Contact:
Mr. Aashish Mehra
MarketsandMarkets™ INC.

630 Dundee Road

Suite 430

Northbrook, IL 60062

USA: +1-888-600-6441

Email: sales@marketsandmarkets.com