Smart City Platforms Market 2030 Share, Revenue, Business Growth, Demand and Applications

Smart City Platforms Market enable the integration of various software, devices, sensors, machines, routers, controllers, gateways, and edge-computing systems to streamline business processes and increase operational efficiency.  The growing mobile subscriber base, broadband penetration, and the adoption of advanced technologies across businesses drive the smart city platforms market.

The global Smart City Platforms Market size is estimated at USD 191.6 billion in 2023  and is projected to reach USD 292.1 billion by 2028, at a CAGR of 8.8% from 2023 to 2028, according to report published by MarketsandMarkets. 

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By offering, platforms are estimated to account for the largest market share in 2023.

Smart city platforms enable connectivity between objects or platforms and consist of a variety of important building blocks, such as connectivity and normalization, device management, database, processing and action management, analytics, visualization, and external interfaces. Rising urbanization resulting in increasing demand for space optimization and asset management is encouraging vendors to enhance the capabilities of their platforms.

Managed services are expected to register the fastest growth rate during the forecast period.

Managed service providers (MSPs) assist clients in efficiently managing key operations of smart city infrastructure. MSPs handle end-to-end deployment and after-sales services for the deployed smart city platforms. Smart city platforms and systems need to be upgraded regularly to detect physical attacks on smart city infrastructure and counter newly introduced cyber threats, attacks, ransomware, and sophisticated cybercriminals. As a result, companies are rapidly handing over their smart city infrastructure and asset security to specialized service providers, such as Managed Security Service Providers (MSSPs), who help secure data generated from the infrastructure and ensure data confidentiality, integrity, and availability.

Asia Pacific is likely to emerge as the fastest-growing market during the forecast period

Asia Pacific is anticipated to have highest CAGR for the forecasted period. Asia Pacific is an emerging smart city platforms market. China, Japan, and Australia are the major countries contributing to the growth of the market in the region. Asia Pacific also houses other major economies, such as Singapore, South Korea, and India. Japan has already declared completion of most of its smart city projects, while the other countries in the region are still in the initial development phase. China is the biggest marketplace in the Asia Pacific region in terms of developing IoT technology for smart cities. In Asia Pacific, around 311 cities were selected for transformation into smart cities in 2013; significant progress has been observed in nearly 80 cities.

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Market Players

The major vendors covered in the smart city platforms market include Alibaba Group Holding Limited (China), Amazon Web Services, Inc. (US), Bosch.IO GmbH (Germany), Quantela, Inc. (US), Cisco Systems, Inc. (US), Ericsson (Sweden), Fujitsu Limited (Japan), Fybr (US), Google LLC (US), Hitachi, Ltd. (Japan), Huawei Technologies Co., Ltd. (China), IBM (US), Intel Corporation (US), KaaIoT Technologies (US), Microsoft (US), NEC Corporation (Japan), Oracle Corporation (US), SAP SE (Germany), Schneider Electric (France), SICE (Spain), Siemens AG (Germany), Sierra Wireless Inc. (Canada), SIRADEL SAS (France), Smarter City Solutions (Australia), Thethings.Io (Spain), Ubicquia, Inc (US), Verdigris Technologies, Inc (US), Softdel (US), Igor, Inc (US), Telensa Inc (UK), Enevo Inc. (US), Confidex Ltd (Finland), 75F (US), Ketos (US), and Cleverciti Systems GmbH (Germany).

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The B2B economy is witnessing the emergence of $25 trillion of new revenue streams that are substituting existing revenue streams in this decade alone. We work with clients on growth programs, helping them monetize this $25 trillion opportunity through our service lines - TAM Expansion, Go-to-Market (GTM) Strategy to Execution, Market Share Gain, Account Enablement, and Thought Leadership Marketing.

Built on the 'GIVE Growth' principle, we work with several Forbes Global 2000 B2B companies - helping them stay relevant in a disruptive ecosystem. Our insights and strategies are moulded by our industry experts, cutting-edge AI-powered Market Intelligence Cloud, and years of research. The KnowledgeStore™ (our Market Intelligence Cloud) integrates our research, facilitates an analysis of interconnections through a set of applications, helping clients look at the entire ecosystem and understand the revenue shifts happening in their industry.

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Network as a Service Market Segmented by Product, Top Manufacturers, Geography Trends & Growth Opportunity to 2030

Network as a Service Market size is expected to grow at a Compound Annual Growth Rate (CAGR) of 28.7% during the forecast period, to reach USD  46.6 billion by 2027 from USD  13.2 billion in 2022.

Virtual private networks (VPNs), MPLS links, and other obsolete network architectures can all be replaced with NaaS. Additionally, it may take the position of onsite network infrastructure like load balancers and firewalls appliances. The enterprise networking architecture has been significantly impacted by NaaS, a more recent approach for traffic routing and enforcing security requirements

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As per type, the network security segment to grow at highest CAGR during the forecast period

The network as a service market by type is segmented into LAN and WLAN, WAN, communication and collaboration, and network security. As per type, the network security segment is expected to grow at the highest CAGR during the forecast period. Globally, there is a lot of corporate, private, and regulatory data on network connection. There have been significant social and economic losses as a result of the rise in cyberattack against businesses. Organizations have been required to invest more in security as a consequence, which is anticipated to drive the expansion of the network security segment over the course of the projected year.

Small and Medium-Sized Segment to grow at the highest CAGR during the forecast period

As per organization size, small and medium size Segment to grow at the highest CAGR for the network as a service market during the forecast period. The network as a service market by organization size is segmented into large enterprises and SMEs. SMEs adoption of contemporary IT infrastructures and operational processes optimization are two aspects anticipated to foster sector growth throughout the projected term. By combining cloud computing, automation, and virtualisation, a distribution system has been created that provides connection support for small enterprises much more affordably and reliably. Especially as they transition to automation, the clouds, and experiment with cutting-edge digital technologies, smaller businesses are expected to boost their IT investment, which will be beneficial to NaaS providers.

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As per region, North America to have the highest market size during the forecasted period

As per region, North America to have the highest market size during the forecasted period. The US is a big contributor to the market expansion in North America. Early acceptance of cutting-edge technical solutions as well as notable program evaluation by industry stakeholders through collaborations with multiple industry participants are both responsible for the rise. The market for network-as-a-service in North America is expanding as a result of cloud computing's widespread adoption, sophisticated IT infrastructure, and a growing consolidation of the major organizations in the industry.

Some of the major network as a service market vendors are AT&T (US), Verizon (US), Telefonica (Spain), NTT Communications (Japan), Orange Business Services (France), Vodafone (UK), BT Group (UK), Tata Communications (India), Lumen (US), Comcast Business (US), Axians (France), Servsys (US), TELUS (Canada), KDDI (Japan), Cloudflare (US), PCCW Global (China), China Telecom (China), Singtel (Singapore), China Mobile (China), GTT Communications (US), Aryaka Networks (US), Telia (Sweden), Telstra (Australia), Deutsche Telekom (Germany), Colt Technology Services (UK), Wipro (India), HGC (China), TenFour (US), PacketFabric (US), OnX Canada (Canada), Megaport (Australia), Epsilon (Singapore), IPC Tech (US), and Microland (India).

About MarketsandMarkets™

MarketsandMarkets™ is a blue ocean alternative in growth consulting and program management, leveraging a man-machine offering to drive supernormal growth for progressive organizations in the B2B space. We have the widest lens on emerging technologies, making us proficient in co-creating supernormal growth for clients.

The B2B economy is witnessing the emergence of $25 trillion of new revenue streams that are substituting existing revenue streams in this decade alone. We work with clients on growth programs, helping them monetize this $25 trillion opportunity through our service lines - TAM Expansion, Go-to-Market (GTM) Strategy to Execution, Market Share Gain, Account Enablement, and Thought Leadership Marketing.

Built on the 'GIVE Growth' principle, we work with several Forbes Global 2000 B2B companies - helping them stay relevant in a disruptive ecosystem. Our insights and strategies are moulded by our industry experts, cutting-edge AI-powered Market Intelligence Cloud, and years of research. The KnowledgeStore™ (our Market Intelligence Cloud) integrates our research, facilitates an analysis of interconnections through a set of applications, helping clients look at the entire ecosystem and understand the revenue shifts happening in their industry.

To find out more, visit MarketsandMarkets™  or follow us on Twitter, LinkedIn and Facebook.

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Security Automation Market Driving Factors, Industry Growth, Key Vendors and Forecasts to 2030

According to a research report Security Automation Market is projected to grow from USD 8.9 billion in 2023 to USD 16.7 billion by 2028, at a compound annual growth rate (CAGR) of 13.4% during the forecast period. The security automation market is expected to grow significantly during the forecast period, owing to various business drivers like the rising cybersecurity threats and complexity, and the growing ability to detect and respond to security incidents in real-time.

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By services, managed services to register for the highest CAGR during the forecast period

The services segment of the security automation market is growing rapidly. The managed services are vital in properly functioning security automation solutions. Security automation vendors require technical support and consulting services to deploy their solutions quickly and smoothly in the market. Managed services are crucial in the security automation market as they offer specialized services and support to organizations requiring security automation solutions. Their role encompasses various aspects that help businesses leverage the full potential of these technologies effectively.

By technology, AI & ML to register for the highest market size during the forecast period

AI and ML technologies are playing a pivotal role in shaping the landscape of the security automation market. These advanced technologies are revolutionizing the way organizations detect, respond to, and mitigate cybersecurity threats. AI and ML have become integral components of security automation, driving the growth and evolution of this market.

By region, Asia Pacific accounted for highest growth rate during forecast period

Asia Pacific is witnessing significant technological innovation in security automation. Several Asian countries, such as Japan, China, and India, are leveraging information-intensive technologies, and security automation is one of the leading technology trends. With new growth opportunities declining in conventional, strong markets such as North America and Europe, several vendors are interested in Asia Pacific. China, Japan, and India are technology-driven countries and present major opportunities in terms of investments and revenues.

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Key Market Players

Some major players in the security automation market include Palo Alto Networks (US), Splunk (US), CyberArk (US), Check Point (Israel), CrowdStrike (US), Red Hat (US), Cisco (US), Carbon Black (US), Trellix (US), IBM (US), Secureworks (US), Tenable (US), Microsoft (US), Swimlane (US), Tufin (US), Sumo Logic (US), Google (US), LogRhythm (US), Exabeam (US), ManageEngine (India), Fortinet (US), Devo Technology (US), D3 Security (Canada), Logsign (Netherlands), Vulcan Cyber (Israel), Cyware (US), Cyberbit (US), SIRP (US), Tines (Ireland), Veriti (Israel), Vanta (US), Drata (US), Anvilogic (US), and Torq (US).

About MarketsandMarkets™

MarketsandMarkets™ is a blue ocean alternative in growth consulting and program management, leveraging a man-machine offering to drive supernormal growth for progressive organizations in the B2B space. We have the widest lens on emerging technologies, making us proficient in co-creating supernormal growth for clients.

The B2B economy is witnessing the emergence of $25 trillion of new revenue streams that are substituting existing revenue streams in this decade alone. We work with clients on growth programs, helping them monetize this $25 trillion opportunity through our service lines - TAM Expansion, Go-to-Market (GTM) Strategy to Execution, Market Share Gain, Account Enablement, and Thought Leadership Marketing.

Built on the 'GIVE Growth' principle, we work with several Forbes Global 2000 B2B companies - helping them stay relevant in a disruptive ecosystem. Our insights and strategies are moulded by our industry experts, cutting-edge AI-powered Market Intelligence Cloud, and years of research. The KnowledgeStore™ (our Market Intelligence Cloud) integrates our research, facilitates an analysis of interconnections through a set of applications, helping clients look at the entire ecosystem and understand the revenue shifts happening in their industry.

To find out more, visit MarketsandMarkets™  or follow us on Twitter, LinkedIn and Facebook.

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Immersive Analytics Market To 2030 Industry Outlook, Growth Opportunities, Trends | Market Growth

The global Immersive Analytics Market size is projected to grow from USD 0.8 billion in 2023 to USD 6.7 billion by 2028, at a CAGR of 51.7% during the forecast period, according to report published by MarketsandMarkets.

The primary factor driving the growth of the immersive analytics market is the growing popularity of data visualization tools. The self-service BI movement has revolutionized the field of data visualization. Organizations must make quick and well-informed decisions in today's rapidly evolving and intricate business landscape. Data visualization tools play a crucial role in this process by enabling businesses to identify significant trends, patterns, and outliers within their data.

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By offering, the service segment is expected to grow with the highest CAGR during the forecast period

Immersive analytics services encompass professional and managed services. These services aim to assist organizations in effectively implementing immersive data visualization and analysis technologies, providing strategic guidance, custom development, optimized visualizations, seamless user experiences, training programs, integration with existing systems, and ongoing support. Organizations can choose services based on their specific needs to leverage immersive analytics for better insights and decision-making.

By end-use industry, the healthcare segment is expected to have the largest market share during the forecast period

Digital transformation in the healthcare industry is expected to boost the adoption of immersive analytics. The innovations and technological advancements in the healthcare industry have eased the simulation of medical devices and the monitoring and diagnosis of patients. Immersive analytics solutions help healthcare and life sciences organizations efficiently manage how patient data is collected, treated, processed, and presented for the testing and simulation of new treatments, scenarios, and devices. For example, doctors can use VR headsets to visualize a patient's anatomy and identify potential problems. Nurses can use AR glasses to see real-time data about a patient's condition, such as their heart rate and blood pressure.

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Asia Pacific is expected to have the highest growth rate during the forecast period

The Asia Pacific has witnessed an advanced and dynamic adoption of new technologies and is expected to record the highest CAGR during the forecast period. A dense population, growing per capita income, large-scale industrialization, and urbanization are a few of the major factors driving the growth of the immersive analytics market in Asia Pacific. The strong government support for innovation in the Asia Pacific region is helping to create a favorable environment for the growth of immersive analytics. This is leading to the development of new and innovative applications of immersive analytics, which positively impact businesses and society. Governments are investing in R&D for immersive analytics because they believe this technology can create jobs, boost economic growth, and improve the quality of life. Governments are helping to accelerate the development of this promising technology by providing financial support to businesses.

Market Players

The major players in the immersive analytics market are IBM (US), Microsoft (US), SAP (Germany), Google (US), TIBCO (US), HPE (US), Magic Leap (US), Accenture (Ireland), HTC (Taiwan), Meta (US), Tableau (US), Kognitiv Spark (Canada), Aventior (US), Immersion Analytics (US), BadVR (US), Virtualitics (US), Softcare Studios (Italy), JuJu Immersive (UK), ARSOME Technology (US), Varjo (Finland), Cognitive3D (Canada), SenseGlove (Netherlands), DPVR (China), PICO (US), Reply (Italy). These players have adopted various growth strategies, such as partnerships, agreements and collaborations, new product launches and product enhancements, and acquisitions to expand their footprint in the immersive analytics market.

About MarketsandMarkets™

MarketsandMarkets™ is a blue ocean alternative in growth consulting and program management, leveraging a man-machine offering to drive supernormal growth for progressive organizations in the B2B space. We have the widest lens on emerging technologies, making us proficient in co-creating supernormal growth for clients.

The B2B economy is witnessing the emergence of $25 trillion of new revenue streams that are substituting existing revenue streams in this decade alone. We work with clients on growth programs, helping them monetize this $25 trillion opportunity through our service lines - TAM Expansion, Go-to-Market (GTM) Strategy to Execution, Market Share Gain, Account Enablement, and Thought Leadership Marketing.

Built on the 'GIVE Growth' principle, we work with several Forbes Global 2000 B2B companies - helping them stay relevant in a disruptive ecosystem. Our insights and strategies are moulded by our industry experts, cutting-edge AI-powered Market Intelligence Cloud, and years of research. The KnowledgeStore™ (our Market Intelligence Cloud) integrates our research, facilitates an analysis of interconnections through a set of applications, helping clients look at the entire ecosystem and understand the revenue shifts happening in their industry.

To find out more, visit MarketsandMarkets™  or follow us on Twitter, LinkedIn and Facebook.

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Self-healing Networks Market: 2030 Global Industry Trends, Growth, Share, Size And Leading Players Review

The global Self-healing Networks Market size to grow from USD 0.6 billion in 2022 to USD 2.4 billion by 2027, at a Compound Annual Growth Rate (CAGR) of 33.3% during the forecast period, according to report published by MarketsandMarkets.

The self-healing networks market is expected to grow at a significant rate during the forecast period, owing to several business drivers. Some factors driving the growth of the self-healing networks market are the rising need to control and manage network traffic, increasing adoption of automation technologies such as AI and ML integrated with self-healing, and surge in human error rates in manual systems causing network downtime.

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Managed Services to witness the higher CAGR during the forecast period

The self-healing networks servicescomprises of managed and professional services. Services plays a vital in effective implementation of self-healing networks solutions and services that can be operated by third-party companies so that firmscan focus more on their primary businesses. Managed services comprises of set of services to monitor and maintain computer systems, network infrastructure, and software tools. . Managed service providers offer users to manage self-healing network solutions to enable the components to make required modifications without any intervention of the security teams.

Physical network type segment to register for largest market size during the forecast period

The components of network infrastructure are highly complex and varied with the presence of a number of critical physical and virtual edge devices, such as switches, routers, and firewalls, from various network hardware vendors. Self-healing networks can be provided in three ways: physical, virtual, and hybrid networks. The physical network segment is based on the requirement and need to enable the setup and configuration, patching, rollout and rollback, and resource use of the physical network infrastructure. The self-healing network solutions capture data and dependency information into snapshots that enable network administrators to establish configuration baselines and gold standards for continuous change tracking and detect configuration drifts in multivendor network devices.

SMEs to register for the higher growth rate  during the forecast period

Based on organization size, the network automation market has been segmented into SMEs and large enterprises. Organization size refers to the size of an organization in terms of the number of employees. For any large or small organization, access, optimization, and availability are of extreme significance for the management of the network. SMEs to grow at the rapid pace during the forecast period owing to the rising usage of cloud technology has driven the adoption of the self-healing technology among SMEs. Owing to budget constraints, SMEs generally prefer the cloud-based solutions available in the market.

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Asia Pacific to witness the highest CAGR during the forecast period

Asia Pacific is among the digital hubs of the world. Thus, businesses in the region have quickly identified the benefits of cloud technology as a facilitator of digital transformation. The region has great scope for growth in the self-healing networks market. It is focused on innovating and developing self-healing networks solutions across various verticals, such as telecom, IT and ITES, and BFSI. Japan, China, and India use self-healing networks solutions across different sectors to reduce downtime. Asia Pacific to witness an increase in the number of connected devices, which is fueling the need for automated configuration management solutions. This, in turn, is increasing the adoption of reliable network self-healing solutions by businesses across the region.

Some major players in the Self-healing networks market include Fortra (US), VMWare (US), IBM (US), CommScope (US), SolarWinds (US), ManageEngine (US), BMC Software (US), Elisa Polystar (Sweden), HPE (US), Cisco (US), Ivanti (US), Easyvista (France), Huawei (China), ACT (India), Ericsson (Sweden), Nokia (US),  Anuta Networks (US), Juniper (US), Bluecat (Canada), Park Place Technologies (US), Appnomic (India), Versa Networks (US), Parallel Wireless (US), Itential (US), Kentik (US), Domotz (US), and Beegol (Brazil).

About MarketsandMarkets™

MarketsandMarkets™ is a blue ocean alternative in growth consulting and program management, leveraging a man-machine offering to drive supernormal growth for progressive organizations in the B2B space. We have the widest lens on emerging technologies, making us proficient in co-creating supernormal growth for clients.

The B2B economy is witnessing the emergence of $25 trillion of new revenue streams that are substituting existing revenue streams in this decade alone. We work with clients on growth programs, helping them monetize this $25 trillion opportunity through our service lines - TAM Expansion, Go-to-Market (GTM) Strategy to Execution, Market Share Gain, Account Enablement, and Thought Leadership Marketing.

Built on the 'GIVE Growth' principle, we work with several Forbes Global 2000 B2B companies - helping them stay relevant in a disruptive ecosystem. Our insights and strategies are moulded by our industry experts, cutting-edge AI-powered Market Intelligence Cloud, and years of research. The KnowledgeStore™ (our Market Intelligence Cloud) integrates our research, facilitates an analysis of interconnections through a set of applications, helping clients look at the entire ecosystem and understand the revenue shifts happening in their industry.

To find out more, visit MarketsandMarkets™  or follow us on Twitter, LinkedIn and Facebook.

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Geospatial Analytics Market Share, Application Analysis, Regional Outlook, Competitive Strategies, Key Players to 2030

Geospatial Analytics Market size is estimated to grow from USD 78.5 billion in 2023 to USD 141.9 billion by 2028, at a CAGR of 12.6% during the forecast period, according to report published by MarketsandMarkets. 

Geographic Information System (GIS) is a powerful tool in geospatial analytics that integrates spatial data with attribute data to analyze, visualize, and manage geographic information. GIS allows users to capture, store, manipulate, analyze, and present geographically referenced data, providing insights into spatial patterns and relationships. It enables mapping, spatial querying, and spatial analysis, aiding decision-making processes in various fields such as urban planning, transportation, environmental management, and public health.

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Healthcare & Lifesciences to account for higher CAGR during the forecast period

The Geospatial analytics market for healthcare is categorized into various applications, such as disease mapping, health resource allocation, emergency response planning, medical & public safety and others (patient tracking, healthcare facility location planning, and medical asset management). Geospatial analytics has revolutionized the healthcare and life sciences vertical, offering a multitude of applications. It aids in disease surveillance and outbreak management by analyzing geospatial data to identify disease hotspots, assess population vulnerability, and allocate resources effectively. Geospatial analytics also plays a vital role in healthcare planning and resource allocation by analyzing population density, healthcare facility locations, and accessibility. It helps in optimizing healthcare service delivery, improving patient outcomes, and ensuring equitable access to healthcare services. Furthermore, geospatial analytics facilitates environmental health studies, epidemiological research, and the identification of environmental factors impacting public health.

Services Segment to account for higher CAGR during the forecast period

The market for Geospatial analytics is bifurcated based on offering into solution and services. The CAGR of services is estimated to be highest during the forecast period. Geospatial analytics is transforming the service segment by enabling businesses to provide personalized and location-specific services, optimizing field service management through efficient routing and scheduling, optimizing supply chain and logistics operations for cost savings and improved efficiency, streamlining facility management through spatial insights, and enabling targeted marketing and advertising campaigns based on geospatial data. With its ability to leverage spatial data for informed decision-making, geospatial analytics is driving operational efficiency, enhancing customer experiences, and fueling business growth in the service segment.

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Asia Pacific to exhibit the highest CAGR during the forecast period

The CAGR of Asia Pacific is estimated to be highest during the forecast period. Geospatial analytics is rapidly growing in Asia Pacific, which includes China, India, Japan, Thailand, Myanmar, Vietnam and ANZ (Australia and New Zealand). Geospatial analytics is having a transformative impact on the Asia-Pacific (APAC) region by driving advancements in urban planning and infrastructure development, optimizing agriculture practices for food security, enhancing disaster management and climate resilience efforts, improving healthcare planning and disease surveillance capabilities, and promoting sustainable environmental conservation and natural resource management. By utilizing geospatial data and analysis, APAC countries are leveraging technology to address complex challenges, make informed decisions, and drive sustainable growth and development across diverse sectors.

Top Key Players:

Major vendors in the global Geospatial analytics market are Esri (US), Precisely (US), Caliper Corporation (US), Blue Marble Geographic (US), Google (US), Alteryx (US), Blue Sky Analytics (Netherlands), HexagonAB (Switzerland), TomTom (Netherlands), Trimble (US), Maxar Technologies (US), RMSI (India), Maplarge (US), General Electric (US), Bentley Systems (US), Fugro (Netherlands), Orbital Insights (US), Mapidea (Portugal), Geospin (Germany), Sparkgeo (Canada), Orbica (New Zealand), Descartes Lab (US), Skymap Global (Singapore), ReMOT Technologies (US), CARTO (US), Pasco Corporation (Japan), Geoviet Consulting (Vietnam), Mandalay Technology (Myanmar), GIS Co. Ltd. (Thailand), Suntac Technologies (Myanmar), Geomatic Consulting International (Vietnam), AAM, A Woolpert Company (Australia), Mappointasia (Thailand), Vegastar Technology (Vietnam), and HERE Technologies (Netherlands).

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About MarketsandMarkets™

MarketsandMarkets™ is a blue ocean alternative in growth consulting and program management, leveraging a man-machine offering to drive supernormal growth for progressive organizations in the B2B space. We have the widest lens on emerging technologies, making us proficient in co-creating supernormal growth for clients.

The B2B economy is witnessing the emergence of $25 trillion of new revenue streams that are substituting existing revenue streams in this decade alone. We work with clients on growth programs, helping them monetize this $25 trillion opportunity through our service lines - TAM Expansion, Go-to-Market (GTM) Strategy to Execution, Market Share Gain, Account Enablement, and Thought Leadership Marketing.

Built on the 'GIVE Growth' principle, we work with several Forbes Global 2000 B2B companies - helping them stay relevant in a disruptive ecosystem. Our insights and strategies are moulded by our industry experts, cutting-edge AI-powered Market Intelligence Cloud, and years of research. The KnowledgeStore™ (our Market Intelligence Cloud) integrates our research, facilitates an analysis of interconnections through a set of applications, helping clients look at the entire ecosystem and understand the revenue shifts happening in their industry.

To find out more, visit MarketsandMarkets™  or follow us on Twitter, LinkedIn and Facebook.

Contact: 
Mr. Aashish Mehra 
MarketsandMarkets™ INC 
630 Dundee Road
Suite 430 
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USA: +1-888-600-6441 
Email: sales@marketsandmarkets.com 

Captive Portal Market 2023 Key Players, Industry Overview, Supply Chain And Analysis To 2030

Captive Portal Market size is projected to grow from USD 0.9 billion in 2023 to USD 1.7 billion by 2028, at a CAGR of 13.4% during the forecast period, according to report published by MarketsandMarkets. 

Boosting marketing efforts through a captive portal will drive market growth. Captive portals can boost marketing efforts by allowing businesses to customize the user experience, deliver targeted messaging, collect valuable data, engage with customers, integrate social media, and drive upselling and cross-selling. By leveraging these capabilities, businesses can enhance brand awareness, customer engagement, and revenue growth through their captive portal strategies. Captive portals enable businesses to create a branded and immersive user experience by incorporating company logos, colors, and messaging. 

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By offering, the service segment is expected to grow with the highest CAGR during the forecast period

Services include professional and managed services. Captive portal professional services and managed services are additional offerings provided by specialized companies that focus on captive portal solutions. These services aim to assist businesses in effectively implementing, managing, and optimizing their captive portalsServices offered by professionals, specialists, or experts to support businesses are known as professional services. They comprise survey, analysis, and consulting; network planning, design, and implementation services; and training, support, and maintenance services. Service providers offer design and installation services for the cost-effective and secure deployment and management of networks across Wi-Fi infrastructures.

By end-use industry, the hospitality & leisure segment is expected to have the largest market share during the forecast period

The hospitality & Leisure industry comprises hotels, restaurants, cafes, cruise lines, and resorts. Reliable Wi-Fi solutions and services provide consistent, cost-effective, and centrally managed networking, enabling hotel or restaurant staff to manage Wi-Fi networks easily. Captive portals are highly sought after in the hospitality industry because they simplify Wi-Fi access, provide personalized experiences, facilitate effective communication, gather guest feedback, offer data insights, and create monetization opportunities.

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Asia Pacific is expected to have the highest growth rate during the forecast period

Captive portal adoption in the Asia Pacific region has been steadily increasing due to factors such as the expansion of internet connectivity, the rise of Wi-Fi-enabled devices, and the demand for secure guest Wi-Fi access. The hospitality sector, retail and public venues, education, and enterprises have widely adopted captive portals. Service providers and managed services cater to captive portal needs, while mobile network operators leverage captive portals for seamless roaming experiences. To obtain the latest information, consulting industry reports and local technology providers is recommended.

Top Key Players:

The major players in the captive portal market are Cisco (US), Aruba (US), Extreme Network (US), Arista (US), Purple (UK), Enea (Sweden), Boingo (US), Netgear (US), IronWifi (US), GlobalReach (UK), Cloud4Wi (US), Skyfii (Australia), GoZone (US), Adentro (US), Anuvu (US), Spotipo (US), Nexnet Solutions (UAE), Performance Network (UK), Cloudi-Fi (France), WifiGem (Italy), Satcom Direct (US), Intelsat (US), Ray (Singapore), WatchGuard (US), Grandstream (US), Keenetic (Germany), Juniper (US). These players have adopted various growth strategies, such as partnerships, agreements and collaborations, new product launches, and product enhancements, and acquisitions to expand their footprint in the captive portal market.

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